Content Marketing Manager

Kaltura’s mission is to power any video experience and deployed globally in thousands of companies and educational institutions and engages hundreds of millions of viewers at home, at work, and in school. Kaltura is a recognized leader in the Online Video Platform (Educational institutions and Enterprise companies such as Harvard, Yale, SAP, Oracle Etc.) and Cloud TV (Vodafone, Cellcom TV etc).

Our core values are openness, flexibility, and collaboration, and we are the initiator and backer of the world's leading open-source video management project, which is home to more than 150,000 community members.

We like to think of ourselves as a cool, fun and talented group of professionals looking to create cutting-edge technology. Kaltura is a fast-paced environment where standards are high, and initiative is always encouraged.

Kaltura currently have approx. 500 employees across offices in New York, London, Sao Paolo, Singapore, and Tel Aviv. We are growing rapidly including positions all over the world.

We promote: a flexible work environment that encourages work-life-balance, internal mobility and relocation, community involvement, LGBTQ rights, refer-a-friend program and a newly launched paternity leave policy.

Kaltura is looking for a talented Content Marketing Manager to be focused on driving Kaltura’s SEO strategy and corporate marketing content calendar. The role includes writing a wide range of marketing materials, including blog posts, editorial articles, social media posts, video scripts, web pages and more.

Our ideal candidate is a creative marketing professional with a substantial writing background and a strong passion for technology. You should be able to develop engaging content following SEO best practices that is geared towards education the market, engaging customers and driving traffic to Kaltura’s website. For this position, it’s also essential to be up-to-date with new technologies and marketing trends, as well as to be able to quickly grasp technical concepts and make them easily understandable and appealing. You'll fit right in if you enjoy educating and influencing audiences about new technologies and their benefits. Ultimately, you should be able to expand our company’s digital footprint and brand awareness.

Responsibilities:

• Produce well-researched high quality content
• Deliver engaging content on a regular basis and inspire team members
• Organize writing schedules to complete drafts of content or finished projects within deadlines
• Utilize industry best practices and familiarity with the organization's mission to inspire ideas and content
• Communicate and cooperate with a wide range of departments and business units
• Work closely with the creative team to develop content across a wide range of mediums and channels
• Create and follow an editorial calendar, collaborating with other members of the team to ensure timely delivery of materials
• Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs
• Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
• Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results
• Create, edit, proofread and improve content
• Analyze web traffic metrics
• Share content through various channels, ensuring strong web presence

Requirements:

• Proven record of excellent writing demonstrated in writing samples
• Excellent communication and writing skills in English
• Proven work experience in Content Marketing:
• Proficiency in MS Office, Google Analytics, WordPress and marketing automation tools
• Understanding of web publishing requirements
• Hands on experience with SEO, web traffic metrics and social media platforms
• Project management skills and attention to details
•  Ability to work independently with little or no daily supervision
• Strong interpersonal skills and willingness to communicate with clients, colleagues, and management
• Ability to work on multiple projects with different objectives simultaneously
• Good time management skills, including prioritizing, scheduling, and adapting as necessary